Privacy Policy (last updated: Jan 17, 2022)

The following Privacy Policy applies at all times when using our Website ( Any new features and/or services that are added to our current service at any point in the future shall also be subject to the terms set out in this Privacy Policy. In this Privacy Policy we explain how and why goNativeGuide collects and processes personal data originating from you, whereby goNativeGuide is acting in its role as controller. With regard to the processing of personal data, goNativeGuide complies with applicable legislation and regulations, such as the General Data Protection Regulation (GDPR).

1. Scope

goNativeGuide (from here on referred to as "goNativeGuide", "we", "us" or "our") provides this Privacy Policy to inform you of our policies and procedures regarding how we collect and process the personal data that we receive from users of (the Site), regardless of how you use or access it. Personal data is any information that directly or indirectly identifies you. ‘Directly’ could for example be through a name. ‘Indirectly’ refers to the situation where you can still be identified without your name through or by combining other information. An example of ‘indirectly’ is an IP-address.

When you book a tour as a tourist using the Site, we will ask you for personal data that can identify you and be used to contact you ("Identity Information"). Identity Information includes, but is not limited to; your name, phone number, email address, home address, but does not include your credit card number or banking information.

In regards to this policy, the terms "using" and "processing" information in this Privacy Policy include but are not limited to; the use of cookies; and the collection, storing, transfer, evaluation, deletion, disclosure, management, handling, modifying and use of personal data.

This Privacy Policy applies only to personal data that you provide to us via the Site. We reserve the right to update this Privacy Policy from time to time to reflect any changes to our services. We will do this by amending the Privacy Policy on the Site. The changes will take effect automatically, as soon as they are posted on the Site.

2. Processing of personal data

We may process your personal data for the following purposes:

Providing our services

goNativeGuide might process your personal data to provide its services. For example, personal data is processed in order to allow you to book a tour on the Site. For this purpose, goNativeGuide processes the following personal data: name, phone number, email address, home address, IP address. goNativeGuide is allowed to process personal data for this purpose because it is necessary for the execution of the contractual agreement with customers.

Customer service

goNativeGuide processes personal data to handle questions and requests. This processing is necessary to provide our services. For this purpose, goNativeGuide processes your name and email address and your booking information. goNativeGuide is allowed to process personal data for this purpose because it is necessary for the legitimate interest of goNativeGuide (or a third party), essentially to enable goNativeGuide to adequately respond to questions and requests

(Direct) marketing

goNativeGuide processes personal data for (direct) marketing purposes. This means that goNativeGuide can contact customers to draw attention to new services (e.g. new tours). For this purpose, goNativeGuide processes the following personal data: website behaviour, IP address, email address, booking information. goNativeGuide is allowed to process personal data for this purpose when individuals have given consent or when goNativeGuide has a legitimate interest to process the personal data. Depending on the ground of processing (legitimate interest versus consent), you have the right to withdraw your consent at any time or have the right to object to the processing of your personal data for direct marketing purposes at any time. The withdrawal or exercise of your right of objection shall not affect the lawfulness of processing prior to the withdrawal or exercise of the right of objection.

3. Categories of recipients

In order to provide and improve our services, we will share information with third parties when needed.

If you make a booking, goNativeGuide will share the following information about you with the tour guide:

  • The text of your inquiry,
  • Your first and last name,
  • Requested date and time of your tour

This information will enable the guide to decide whether to confirm or reject the booking. When a booking is confirmed, we will also share the following information with the guide:

  • Your phone number
  • Your home address (for invoiving purposes)
  • Meeting point for the tour
  • Additionally if you entered any of the following preferences:
    • Rough age of participants
    • Your interests
    • Your previous visits
    • Your special needs and wishes

Your billing information (debit/credit card details) is not received or stored by goNativeGuide, as it goes directly to our payment provider. Under no circumstance is your billing information ever shared with a guide.

We may employ third party companies and individuals to help improve or facilitate our service, to provide the service on our behalf, to perform Site services, including but not limited to: maintenance services, fraud detection services, database management, web analytics, monitoring and evaluation services.

It may be necessary for goNativeGuide to disclose your personal data whether by law, possibly in the context of litigation, legal process and / or by request from public or governmental authorities within or outside of your country of residence. We may also disclose your personal information if we determine that disclosure is necessary or appropriate for purposes of law enforcement, national security or to prevent or stop any activity we may consider to be, or to pose a risk of being, illegal, unethical or legally actionable.

We will disclose any information about you to our insurance services providers if we consider it necessary in order to protect the property and rights of goNativeGuide or a third party, and / or to protect the safety of the public or any person.

These third parties may have access to your personal information. If they do, your information is still protected by the terms of our Privacy Policy.

You can always withdraw your consent to the receipt of such communications by sending a message to

4. Cookies

The website uses cookies. If you have any questions about our cookie usage, please contact goNativeGuide by sending an email to

5.International transfer

Your personal information is only processed when an adequate level of protection can be provided.

Your personal information may be disclosed to third parties located outside the European Economic Area (“EEA”), mainly in the US. For such transfers, goNativeGuide relies on the EU-U.S. Privacy Shield to provide an adequate level of protection for the rights and freedoms of data subjects or goNativeGuide will take other measures considered adequate to guarantee a safe transfer of your personal data.

6. Your rights and how to exercise them

We respect the exercise of the rights you have in relation to the personal data we process or use.

You can request access to or a copy of your personal data collected and processed by us. You may also request the rectification and removal of personal data or the restriction of the processing of your personal data, if there is a reason for doing so. You also have the right to data portability. You also have the right to object to a processing on grounds relating to your particular situation or against the processing of your personal data for direct marketing purposes.

To exercise these rights, please contact us by sending a message to To prevent misuse, we may ask you to identify yourself. The law determines whether you can exercise a certain right in a given situation. You should therefore bear in mind that we are not always able to execute your right; at full.

7. Security

We take security very seriously. We take the appropriate technical and organisational measures to safeguard your personal data. The Site uses a reliable SSL Certificate to make sure your personal data does not fall into the wrong hands.

In the event of any breach of security goNativeGuide will make any legally required disclosures concerning the breach and the confidentiality, or integrity of your unencrypted electronically stored "personal data" to you via email or via a posting on the Site without unreasonable delay in as far as it is consistent with any legitimate needs of law enforcement and any measures required to determine the scope of the breach and to safeguard the integrity of data.

8. Retention periods

We do not keep your personal data longer than necessary for the purpose of the processing.

9. Questions or complaints

If you have any question or complaints about the processing of your personal data, please contact us by sending an email to We will be happy to assist you.